Case Study: Producing More Website Traffic for a Private Practice

We love it when a plan comes together – and when it brings with it the stats to prove that the work that we’re doing for our clients is producing real results.

We’ve been following a client over the last few months and want to share their results with you.

This is Embarrassing… What is a Blog?

I can’t even begin to tell you how many times I hear this from professionals:

This is embarrassing… I feel like I should know this already… but, what is a blog?

You read about blogs, you’ve heard experts tell you that you need one, you know your nephew has one… but what the heck is a blog – and why on earth would you need one for your practice or your local business?

3 Things to Get from Your Web Guy Today

It seems that each week, we run into the same two scenarios with new clients… they are coming to us with big problems because:

1. They can no long reach their ”web guy”… OR…
2. Their web guy is accessible, but is trying to hold them hostage.

So, whether or not you are looking to make a change on your website – whether or not you’re happy with your site and your web guy – here are three things you should get from him today to give yourself a safety net for the future when you may want to make a change.

In other words – get this information now, BEFORE you run into problems!

Welcoming Novi, Michigan Neurology Practice to The Inforum Network

Congratulations to our new client, The Center for Integrated Neurology in Novi, Michigan on the launch of their new business and their new website!

Measuring Quality Not Quantity in Your Social Media Campaigns

I feel like I’ve been making this argument for years… and I’m honestly a little tired of having to say it… but I’m also a little proud to still be right about it! Here goes:

It’s not about quantity – it’s about quality.

Communicating on the Customer’s and Patient’s Terms

Ooooo – if I have one pet peeve as a customer, it’s when companies don’t listen to me.

I ask them to email me details, and they call me.

I ask them to call me, and they send me a canned email.

You DO Know More Than Your Patients and Customers – But Don’t Tell Them That

What Is the “#” for on Twitter?

If you’re new to Twitter, or maybe you haven’t even started using it yet, but are hearing about it everywhere, you may have noticed the “#” in some status updates.

Wondering what that “#” is all about?

The “#” (aka, the “Hashtag”)

Simply put, the hashtag is a keyword. Placing a “#” at the front of a word in your tweet denotes that word as a “tag” or “keyword”.